This new beginning can be hampered somewhat though by taking heed of popular myths spread willy-nilly about the third plateau of the lifespan. Here are four examples that tend to crop up when people talk of the retirement process. Take them at face value because that’s all they’re worth.
Myth 1: "Most people retire because they see themselves getting old"
There is a big difference between getting old and being old. Ask yourself, ‘How old would I be if I didn't know how old I was?’ And society doesn’t help. It tells us we are old if we have a wrinkle or two and then tries to sell us a restorative unguent or panacea. Can you plan to move along the developmental path with wisdom and not become overly concerned with chronological age? Can you see yourself as timeless, ageless?
Myth 2: “When people have others who are dependent on them, they tend to retire earlier rather than later”
In reality, when we have others dependent on us, we tend to put life on hold. Decisions about retirement and lifestyle are postponed in order to continue to support others financially, physically or emotionally. Baby boomers (also known as the sandwich generation) are often dealing with childcare and eldercare issues simultaneously. When a 57-year-old male has a teenage child and elderly parents, demands on him are huge. He may find it easier to postpone a work related decision until something changes with his dependents or until a change is forced upon him. What can you do to plan for potential dependent issues or how can you change your current situation to move toward your retirement goals?
Myth 3: “One of the best ways to genuinely enjoy your retirement is to be free from everything you previously experienced in your job”
Although it is tempting to discard many things related to your work, it is very important to replace the five functions of work: financial remuneration, time management, utility or sense of purpose, status and socialization. The need for these five benefits from work does not go away simply because we retire. They have become such a part of our lives that we cannot simply discard them without with some emotional, psychological or spiritual consequences. These factors become requirements. How you replace the benefits received from work is crucial. Can you create a plan to do this?
Myth 4: “Men find it more difficult than women to adjust to retirement”
Gender does not play a role in retirement adjustment. What makes a difference is finding a life direction for retirement that offers you a driving purpose and a deep sense of personal fulfillment. What gives your life meaning? A directed and purposeful life can lead to a healthier and happier retirement.
http://retirement-moneymakers.com
Friday, March 31, 2006
Thursday, March 30, 2006
Different Strokes For Different Folks
Some retirees embrace their new lifestyle generously. They seem to revel in their new found freedom, thrive in their new activities and new relationships, and celebrate in their good fortune to be alive in this marvellous time of life.
Others appear indifferent about retirement. While not downhearted, they seem uneasy, slightly distressed, and occasionally irritable beyond what could be considered normal.
Still other retirees are repelled by the uncertainties or by the monotony of a life that seems to them empty of challenge, of action, and excitement. Something has drained from them; they appear to be simply surviving, not genuinely thriving in their new life.
Certain people who one may think are the most prepared to take the plunge into retirement turn out to be the very ones who find the retirement lifestyle road to be the roughest. At some level they are resisting the changes that retirement brings. They resist in many ways, denial, avoidance, anger, irritability, depression, submission, etc.
Addressing the perplexing question
This brings us to a somewhat perplexing question:
‘What is retirement supposed to be?’
Is it marked down to be a time of rest, a new career path, a playground, withdrawal, new stimulation, respite or what?
There is tremendous ambiguity surrounding retirement. We really don't know exactly what it is supposed to entail and there are few if any social directives in our culture that guide us in organising our retirement with stability. And yet there is great hope inherent in retiring from workaday pressures; hope for new life prospects, new life directions, new endeavours.
Retirement is starting all over again.
In a very real sense, retirement is like leaving school behind but much more a new beginning of something much bigger than any of us can conceive.
http://retirement-moneymakers.com
Others appear indifferent about retirement. While not downhearted, they seem uneasy, slightly distressed, and occasionally irritable beyond what could be considered normal.
Still other retirees are repelled by the uncertainties or by the monotony of a life that seems to them empty of challenge, of action, and excitement. Something has drained from them; they appear to be simply surviving, not genuinely thriving in their new life.
Certain people who one may think are the most prepared to take the plunge into retirement turn out to be the very ones who find the retirement lifestyle road to be the roughest. At some level they are resisting the changes that retirement brings. They resist in many ways, denial, avoidance, anger, irritability, depression, submission, etc.
Addressing the perplexing question
This brings us to a somewhat perplexing question:
‘What is retirement supposed to be?’
Is it marked down to be a time of rest, a new career path, a playground, withdrawal, new stimulation, respite or what?
There is tremendous ambiguity surrounding retirement. We really don't know exactly what it is supposed to entail and there are few if any social directives in our culture that guide us in organising our retirement with stability. And yet there is great hope inherent in retiring from workaday pressures; hope for new life prospects, new life directions, new endeavours.
Retirement is starting all over again.
In a very real sense, retirement is like leaving school behind but much more a new beginning of something much bigger than any of us can conceive.
http://retirement-moneymakers.com
Wednesday, March 29, 2006
Third Age People Form A Unique Group
They are healthier by far, wealthier to varying degrees, better educated, and more skilled; they have vitality, verve, desire, personal direction, and they have deeper insight than our society has heretofore experienced.
The group, if they can be seen as a group, is a power-packed potential of achievement, practical problem solving, enlightened wisdom, and focused energy. Here is one of the most pressing challenges of our time; here is where our pioneering spirit of exploring new territory can manifest itself in ways never before possible.
The challenge is how to harness the phenomenal resources resident in this talented, resourceful, seasoned, and purpose-filled population we call retirees.
Age is not a criterion for a successful retirement
Age alone offers no guarantee that we'll gather the necessary wisdom to exploit the opportunities of retirement and find contentment. Nor does age miraculously give us the requisite tools, competencies, knowledge, and attitudinal shifts that will ensure that retirement will proceed maximally.
Some people have thirty years of experience, and others have one year of experience thirty times over. Nor does retirement necessarily mean cessation from all work.
The answer lies in the secret of the three little boxes of life and unraveling that calls for some work in our preparations for a successful retirement.
The journey from full-time work to full-time retirement in its traditional sense may take a year or so to accomplish but there is no rush.
The question for pre-retirees is to what degree during this time are they actively and consciously encountering the personal growth tasks and individual challenges that need to be addressed in order to achieve the maturity necessary to really get the most out of retirement.
http://retirement-moneymakers.com
The group, if they can be seen as a group, is a power-packed potential of achievement, practical problem solving, enlightened wisdom, and focused energy. Here is one of the most pressing challenges of our time; here is where our pioneering spirit of exploring new territory can manifest itself in ways never before possible.
The challenge is how to harness the phenomenal resources resident in this talented, resourceful, seasoned, and purpose-filled population we call retirees.
Age is not a criterion for a successful retirement
Age alone offers no guarantee that we'll gather the necessary wisdom to exploit the opportunities of retirement and find contentment. Nor does age miraculously give us the requisite tools, competencies, knowledge, and attitudinal shifts that will ensure that retirement will proceed maximally.
Some people have thirty years of experience, and others have one year of experience thirty times over. Nor does retirement necessarily mean cessation from all work.
The answer lies in the secret of the three little boxes of life and unraveling that calls for some work in our preparations for a successful retirement.
The journey from full-time work to full-time retirement in its traditional sense may take a year or so to accomplish but there is no rush.
The question for pre-retirees is to what degree during this time are they actively and consciously encountering the personal growth tasks and individual challenges that need to be addressed in order to achieve the maturity necessary to really get the most out of retirement.
http://retirement-moneymakers.com
The Perfect Solution For Publishing Your Creative Writing Output
It has never been easy to have your creative writing output accepted by traditional publishing houses.
Witness these famous masters of fiction who were all obliged to take the route of shelling out hard cash to have their debut novels printed.
Alexandre Dumas
D.H. Lawrence
Edgar Allan Poe
Edgar Rice Burroughs
George Bernard Shaw
Gertrude Stein
James Joyce
John Grisham
Mark Twain
Mary Baker Eddy
Rudyard Kipling
Stephen Crane
Upton Sinclair
Virginia Woolf
Walt Whitman
William Blake
Zane Grey
John Grisham, incidentally, sold copies of his first novel A Time to Kill out of the boot of a car which at the outset was his sole 'vehicle' for distribution…
And it is getting tougher all the time – even for established authors.
It can be doubly frustrating when you’ve written something that you are desperate to see in print; something you want other people to read.
There is always recourse to the cut-throat vanity publishing houses of course but I wouldn’t take that route come what may.
Imagine my surprise then when I stumbled across the perfect solution for publishing creative output that you can’t place elsewhere.
I have a string of traditionally published titles currently in circulation but I have an equal string that I have never been able to get into print.
That is until now…
The little known but highly reputable POD (print on demand) source I have discovered requires an initial membership fee that covers unlimited titles and thereafter pricing starts at $5.95 for just ONE book – perfect bound with ISBN and free shipping to customers
In a nutshell: Instead of requiring an initial order of 10 or 100 books, they send you the first copy of your book free and then print-on-demand and ship when they receive an order from you or your customer.
This website is well worth a visit especially if you are still trying to get your first book into print. With the keen printing prices on offer you could have your own library up and running in next to no time.
http://tinyurl.com/hlw77
Witness these famous masters of fiction who were all obliged to take the route of shelling out hard cash to have their debut novels printed.
Alexandre Dumas
D.H. Lawrence
Edgar Allan Poe
Edgar Rice Burroughs
George Bernard Shaw
Gertrude Stein
James Joyce
John Grisham
Mark Twain
Mary Baker Eddy
Rudyard Kipling
Stephen Crane
Upton Sinclair
Virginia Woolf
Walt Whitman
William Blake
Zane Grey
John Grisham, incidentally, sold copies of his first novel A Time to Kill out of the boot of a car which at the outset was his sole 'vehicle' for distribution…
And it is getting tougher all the time – even for established authors.
It can be doubly frustrating when you’ve written something that you are desperate to see in print; something you want other people to read.
There is always recourse to the cut-throat vanity publishing houses of course but I wouldn’t take that route come what may.
Imagine my surprise then when I stumbled across the perfect solution for publishing creative output that you can’t place elsewhere.
I have a string of traditionally published titles currently in circulation but I have an equal string that I have never been able to get into print.
That is until now…
The little known but highly reputable POD (print on demand) source I have discovered requires an initial membership fee that covers unlimited titles and thereafter pricing starts at $5.95 for just ONE book – perfect bound with ISBN and free shipping to customers
In a nutshell: Instead of requiring an initial order of 10 or 100 books, they send you the first copy of your book free and then print-on-demand and ship when they receive an order from you or your customer.
This website is well worth a visit especially if you are still trying to get your first book into print. With the keen printing prices on offer you could have your own library up and running in next to no time.
http://tinyurl.com/hlw77
Monday, March 27, 2006
Taking the Backdoor into Search Engine Placements
There is a backdoor into high rankings in the search engines that’s been around forever but is only now achieving the recognition it deserves.
Online press releases are not the exclusive province of big business; you can use them to astonishing effect even if (as I do) you operate your online marketing from a work station at the window of a living room facing the village green.
Press releases offer a level playing field so take advantage of it and raise your game to new heights. I have hundreds of releases on all sorts of subject matter currently circulating in cyberspace – and so too can you.
Success hinges solely on the software you employ for transmission.
If this is something you have never done before you need a kit that…
- Helps you structure releases in the accepted format
- Provides you with a choice of layouts to correlate with the subject matter
- Comes pre-loaded with PR hubs for automatic transmission
- Gives you the option of manually submitting to hubs that prefer it that way
- Allows you to add to the manual sites already loaded
I know of only one piece of software that does all this and doesn’t cost a leg and an arm to purchase outright.
It is the software I use every day.
Check it out at this website…
http://tinyurl.com/hdbvs
Online press releases are not the exclusive province of big business; you can use them to astonishing effect even if (as I do) you operate your online marketing from a work station at the window of a living room facing the village green.
Press releases offer a level playing field so take advantage of it and raise your game to new heights. I have hundreds of releases on all sorts of subject matter currently circulating in cyberspace – and so too can you.
Success hinges solely on the software you employ for transmission.
If this is something you have never done before you need a kit that…
- Helps you structure releases in the accepted format
- Provides you with a choice of layouts to correlate with the subject matter
- Comes pre-loaded with PR hubs for automatic transmission
- Gives you the option of manually submitting to hubs that prefer it that way
- Allows you to add to the manual sites already loaded
I know of only one piece of software that does all this and doesn’t cost a leg and an arm to purchase outright.
It is the software I use every day.
Check it out at this website…
http://tinyurl.com/hdbvs
Third Age People Have Choices…
When we become third age people it is vital to keep the mind firing on all cylinders if we are to be all we can be - and if this mental activity can be converted into profitable pursuits, so much the better.
But as with all things in life we have choices:
- We can conform to what the misguided still believe retirement is all about:
Do nothing, wallow in boredom, eat half the day, sleep the other half, age rapidly, and throw off the mortal coil prematurely.
- We can drift along and fritter away time and whatever income or savings we have at our disposal.
- We can (if we have oodles of spare cash) indulge in perpetual vacationing ad nauseam or….
- We can apply ourselves to ensuring that our native abilities are kept alive, active, and sufficiently energized to augment the quality of life and…
- We can stretch our abilities to make some extra cash in retirement.
And for some, the final option isn’t so much a choice as a necessity.
So Who is Jim Green and Why Should You Read What He Has to Say about Making a Buck in Retirement?
I am into my tenth year of the Golden Third Age and I’ve never had anything to do with conventional retirement. To keep busy, I run a mix of online and offline ventures and I write. My first published work in the third age genre ‘Your Retirement Masterplan’ (How To Books ISBN 1857039874) is already a bestseller, vending in big numbers in world wide bookstores and online at Amazon.com.
It pays to keep active as most will testify.
Here’s what one famous retiree was fond of say when consulted about giving up work, ‘You got to keep busy’. He tried retiring once at the age of 55 and didn’t like it so he went back to what he did best and kept on doing it right to the end of the road.
The quotation is from the late, great Frank Sinatra.
And when you keep your mind in good order as you keep busy, your body quickly finds its own levels of wellbeing.
What Will My Unique Retirement Course ‘How To Turn A Buck In The Third Age’ Do For You?
It will do for you what it has already done for me. It will open up your eyes to the fact that the third plateau of the lifespan can be the most exciting of all if you go about matters in the correct way.
And I am not alone in my discoveries.
For the majority of today’s retirees, lounging around the house or lying in the sun in a deck chair is not a prerequisite for third age enjoyment and fulfilment. While the world is undoubtedly aging and the number of elderly people is increasing, the current crop of senior citizens is in better health and lead longer, more active lives than their parents did.
- Action is what they want, not eternal relaxation
- Excitement, not enforced leisure
- Accomplishment, not resignation
Conventional retirement is just too dreary and many remain emotionally unprepared to throw the working life concept entirely to the wind. Some could also make good use of opportunities to increase basic income.
http://retirement-moneymakers.com
But as with all things in life we have choices:
- We can conform to what the misguided still believe retirement is all about:
Do nothing, wallow in boredom, eat half the day, sleep the other half, age rapidly, and throw off the mortal coil prematurely.
- We can drift along and fritter away time and whatever income or savings we have at our disposal.
- We can (if we have oodles of spare cash) indulge in perpetual vacationing ad nauseam or….
- We can apply ourselves to ensuring that our native abilities are kept alive, active, and sufficiently energized to augment the quality of life and…
- We can stretch our abilities to make some extra cash in retirement.
And for some, the final option isn’t so much a choice as a necessity.
So Who is Jim Green and Why Should You Read What He Has to Say about Making a Buck in Retirement?
I am into my tenth year of the Golden Third Age and I’ve never had anything to do with conventional retirement. To keep busy, I run a mix of online and offline ventures and I write. My first published work in the third age genre ‘Your Retirement Masterplan’ (How To Books ISBN 1857039874) is already a bestseller, vending in big numbers in world wide bookstores and online at Amazon.com.
It pays to keep active as most will testify.
Here’s what one famous retiree was fond of say when consulted about giving up work, ‘You got to keep busy’. He tried retiring once at the age of 55 and didn’t like it so he went back to what he did best and kept on doing it right to the end of the road.
The quotation is from the late, great Frank Sinatra.
And when you keep your mind in good order as you keep busy, your body quickly finds its own levels of wellbeing.
What Will My Unique Retirement Course ‘How To Turn A Buck In The Third Age’ Do For You?
It will do for you what it has already done for me. It will open up your eyes to the fact that the third plateau of the lifespan can be the most exciting of all if you go about matters in the correct way.
And I am not alone in my discoveries.
For the majority of today’s retirees, lounging around the house or lying in the sun in a deck chair is not a prerequisite for third age enjoyment and fulfilment. While the world is undoubtedly aging and the number of elderly people is increasing, the current crop of senior citizens is in better health and lead longer, more active lives than their parents did.
- Action is what they want, not eternal relaxation
- Excitement, not enforced leisure
- Accomplishment, not resignation
Conventional retirement is just too dreary and many remain emotionally unprepared to throw the working life concept entirely to the wind. Some could also make good use of opportunities to increase basic income.
http://retirement-moneymakers.com
Sunday, March 26, 2006
I Happened Upon A Book That Shattered My Illusions
Back in 2000 I wrote a book “Starting an Internet Business at Home” which was published in hard copy format by Kogan Page (ISBN 0749434848).
It is out of print now but in its day it was considered hot stuff and sold over 20,000 copies in bookstores world wide.
At the time I though I knew all there was to know about online marketing but a few days ago I happened across a book by another author that shattered my illusions and exposed how little I really know.
It reveals the astonishing story of how the writer took a single idea and turned it into $37,641.85 in just 24 days.
Moreover, he demonstrates step by step exactly how he did it.
So what did I learn that I didn’t know before?
Manifold gems of wisdom on online marketing, including…
- The building blocks to conducting effective online market research
- How to develop products in obscure but highly popular niche areas
- How to create them seamlessly and inexpensively
- An ingenious and incredibly simple strategy for attracting JV partners
- How to use other people’s websites to jack up overall sales
Oh, and lots of other useful things, but especially how to repeat the author’s format over and over again.
Click Below To Learn More About The Book That Shattered My Illusions
http://tinyurl.com/nwysg
It is out of print now but in its day it was considered hot stuff and sold over 20,000 copies in bookstores world wide.
At the time I though I knew all there was to know about online marketing but a few days ago I happened across a book by another author that shattered my illusions and exposed how little I really know.
It reveals the astonishing story of how the writer took a single idea and turned it into $37,641.85 in just 24 days.
Moreover, he demonstrates step by step exactly how he did it.
So what did I learn that I didn’t know before?
Manifold gems of wisdom on online marketing, including…
- The building blocks to conducting effective online market research
- How to develop products in obscure but highly popular niche areas
- How to create them seamlessly and inexpensively
- An ingenious and incredibly simple strategy for attracting JV partners
- How to use other people’s websites to jack up overall sales
Oh, and lots of other useful things, but especially how to repeat the author’s format over and over again.
Click Below To Learn More About The Book That Shattered My Illusions
http://tinyurl.com/nwysg
Saturday, March 25, 2006
What It Takes To Start An Offline Business In Retirement
It’s a big decision to opt for an offline business as the route to a profitable retirement pursuit and it’s one that you should not make rashly.
For a start, would you be fit for it? It will take up a huge chunk of your time (perhaps take over your life for a while at the outset) cutting severely into other retirement interests.
Would you have the finances for it? Might you find it stressful dealing face to face (perhaps for the first time in your life) with your prospective clientele? Perhaps most importantly, are you willing to learn?
Chapter 3 of ‘How to Turn a Buck in the Third Age’ poses the crucial questions that need answers before pursuing the offline route.
Determining the strength of your commitment
Making decisions that affect your future
Planning ahead to cope in all kinds of weather
Developing sound interpersonal skills
How to handle setbacks along the way
Coming to terms with the financial side of matters
Capitalizing on major change
Capitalizing on special skills
Where to look for help on initial planning
How to find and evaluate ideas
How to evaluate a specific business you have in mind
How to fine tune the selection process
Why you must test market when you settle on an idea
How research irons out the wrinkles
The nuts and bolts of running an offline business
How to create your business plan
Deciding your business status
What to consider when choosing a trading name
Financing an offline business
Why finding the right location is vital
Getting organized at the outset
Allowing for accounting, cash flow and taxation
Learning how to market the enterprise
Acquiring commercial skills online
Adding to your skills offline
Crucial questions to ask your professional advisers
Why Online Is The Faster, Easier, Less Stressful Route
When you adopt the online route to pursue profitable activity in retirement you eliminate the bulk of the hassles connected with setting up an offline business.
Even so, you will still require to embark on a prescribed learning curve (and that’s what the next 27 chapters in How to Turn a Buck in the Third Age are all about) but it’s a lot more fun. All things considered, online is the faster, easier, less stressful route to take for retirees who wish to add to their basic income.
Your virtual store can be any size you like – as big as the biggest mall in New York City – and there is no limit on the amount of products you can offer: the range can be infinite.
How to trim start up costs to the bare minimum
Setting working hours to suit your new lifestyle
How your website can take orders while you sleep
Why there’s 365 day non-stop trading in cyberspace
How your local store does business internationally
How you’ll compete with the moguls on equal terms
Why automatic ordering eases the strain
Why automatic processing gets the cash in fast
How delivering produce instantly creates goodwill
Why customer satisfaction means more sales
Why virtual customer interfacing reduces stress
Six ways you’ll save on operating costs
How to create passive income online
http://retirement-moneymakers.com
For a start, would you be fit for it? It will take up a huge chunk of your time (perhaps take over your life for a while at the outset) cutting severely into other retirement interests.
Would you have the finances for it? Might you find it stressful dealing face to face (perhaps for the first time in your life) with your prospective clientele? Perhaps most importantly, are you willing to learn?
Chapter 3 of ‘How to Turn a Buck in the Third Age’ poses the crucial questions that need answers before pursuing the offline route.
Determining the strength of your commitment
Making decisions that affect your future
Planning ahead to cope in all kinds of weather
Developing sound interpersonal skills
How to handle setbacks along the way
Coming to terms with the financial side of matters
Capitalizing on major change
Capitalizing on special skills
Where to look for help on initial planning
How to find and evaluate ideas
How to evaluate a specific business you have in mind
How to fine tune the selection process
Why you must test market when you settle on an idea
How research irons out the wrinkles
The nuts and bolts of running an offline business
How to create your business plan
Deciding your business status
What to consider when choosing a trading name
Financing an offline business
Why finding the right location is vital
Getting organized at the outset
Allowing for accounting, cash flow and taxation
Learning how to market the enterprise
Acquiring commercial skills online
Adding to your skills offline
Crucial questions to ask your professional advisers
Why Online Is The Faster, Easier, Less Stressful Route
When you adopt the online route to pursue profitable activity in retirement you eliminate the bulk of the hassles connected with setting up an offline business.
Even so, you will still require to embark on a prescribed learning curve (and that’s what the next 27 chapters in How to Turn a Buck in the Third Age are all about) but it’s a lot more fun. All things considered, online is the faster, easier, less stressful route to take for retirees who wish to add to their basic income.
Your virtual store can be any size you like – as big as the biggest mall in New York City – and there is no limit on the amount of products you can offer: the range can be infinite.
How to trim start up costs to the bare minimum
Setting working hours to suit your new lifestyle
How your website can take orders while you sleep
Why there’s 365 day non-stop trading in cyberspace
How your local store does business internationally
How you’ll compete with the moguls on equal terms
Why automatic ordering eases the strain
Why automatic processing gets the cash in fast
How delivering produce instantly creates goodwill
Why customer satisfaction means more sales
Why virtual customer interfacing reduces stress
Six ways you’ll save on operating costs
How to create passive income online
http://retirement-moneymakers.com
Friday, March 24, 2006
Can You Really Sell Your Writing Output On Radio?
I had never before given the matter much thought but after an experience I enjoyed back in October 2005, I am now rather of the opinion that you can.
It happened this way…
Coinciding with the launch of my book ‘Your Retirement Masterplan’ (How To Books ISBN 1857039874) I participated in eleven 10/15 minute live interviews on local radio over a period of just five days.
These promotional interviews were arranged by my publisher’s media consultancy and I didn’t require to visit a single studio to take part; they were all conducted over the telephone, sitting at my desk at home.
Towards the end of the first interview I was conscious of the fact that I had yet to plug the distribution channels for my book.
The presenter beat me to it: ‘In five seconds, where can listeners buy your book?’ Before I could reply he added, ‘Can they order it online?’
‘Yes,’ I said, ‘at Amazon.co.uk’
In the ten subsequent interviews I made a point of ending my spiel with the publisher’s name together with availability at bookstores but I always finished with, ‘…and online at Amazon.co.uk.’
Now here’s the interesting part…
After the first five sessions I checked out the Amazon.co.uk website to discover that this newly published title had jumped 35 places in the bestseller list for its genre; I checked again after the final interview and it had jumped again but this time by 329 places. In effect, in just a few days it had leapt from position 558 to 194 out of 3156 competing titles.
I looked again today (some 18 months later) and it was still in the Top Ten, standing at No.2…
More than mere coincidence methinks…because books don’t remain in the bestseller lists on Amazon unless they are selling in quantity.
So what if you self-publish your output and you don’t have a publicist to arrange radio interviews? Does that mean you are excluded?
No way; I have self-published several books in the past and managed my own promotion.
Here is what you do…
Wherever you live in the world you’ll find that the majority of local radio stations are banded together into a single group for cost-effectiveness;
Identify the controlling group;
Visit the corporate website containing links to all subsidiaries;
Pick out those stations within a 500/1000 mile orbit;
Visit each local station website individually;
Scan the daily programming schedules;
Highlight those shows that might identify with the topic of your book;
Note the presenter’s name;
Email him/her with a well-couched request for a live interview;
Follow that up with an identical snail mail request;
Follow that up with a telephone call (you’ll get to speak to someone in authority);
You know your topic inside out; speak up with confidence and you’ll get your interview; maybe not straightaway but, if you sell yourself and your project professionally, you’ll be logged into and up-and-coming slot in the station scheduling.
Go for it…it’s free!
Postscript: Those eleven live interviews did more than sell books on radio – they resulted in several direct invitations to repeat my pitch on local television.
Milking incremental income streams as an author in retirement
As your book(s) become available online and offline your reputation as an expert in your particular subject will flourish. This brings with it additional opportunities for attracting incremental income; opportunities such as…
Public speaking engagements;
Book reviewing;
Magazine article contributions;
Foreign translations of your work;
Book club sales;
Public Lending Right (PLR); you get paid every time some borrows your book from a public lending library;
Fees under licence (when another publisher reproduces your work);
Broadcasting rights;
Audio tape and disc rights.
The fees you earn are incremental to your book royalties and they soon mount up over a period of time.
http://1st-creative-writing-course.com
It happened this way…
Coinciding with the launch of my book ‘Your Retirement Masterplan’ (How To Books ISBN 1857039874) I participated in eleven 10/15 minute live interviews on local radio over a period of just five days.
These promotional interviews were arranged by my publisher’s media consultancy and I didn’t require to visit a single studio to take part; they were all conducted over the telephone, sitting at my desk at home.
Towards the end of the first interview I was conscious of the fact that I had yet to plug the distribution channels for my book.
The presenter beat me to it: ‘In five seconds, where can listeners buy your book?’ Before I could reply he added, ‘Can they order it online?’
‘Yes,’ I said, ‘at Amazon.co.uk’
In the ten subsequent interviews I made a point of ending my spiel with the publisher’s name together with availability at bookstores but I always finished with, ‘…and online at Amazon.co.uk.’
Now here’s the interesting part…
After the first five sessions I checked out the Amazon.co.uk website to discover that this newly published title had jumped 35 places in the bestseller list for its genre; I checked again after the final interview and it had jumped again but this time by 329 places. In effect, in just a few days it had leapt from position 558 to 194 out of 3156 competing titles.
I looked again today (some 18 months later) and it was still in the Top Ten, standing at No.2…
More than mere coincidence methinks…because books don’t remain in the bestseller lists on Amazon unless they are selling in quantity.
So what if you self-publish your output and you don’t have a publicist to arrange radio interviews? Does that mean you are excluded?
No way; I have self-published several books in the past and managed my own promotion.
Here is what you do…
Wherever you live in the world you’ll find that the majority of local radio stations are banded together into a single group for cost-effectiveness;
Identify the controlling group;
Visit the corporate website containing links to all subsidiaries;
Pick out those stations within a 500/1000 mile orbit;
Visit each local station website individually;
Scan the daily programming schedules;
Highlight those shows that might identify with the topic of your book;
Note the presenter’s name;
Email him/her with a well-couched request for a live interview;
Follow that up with an identical snail mail request;
Follow that up with a telephone call (you’ll get to speak to someone in authority);
You know your topic inside out; speak up with confidence and you’ll get your interview; maybe not straightaway but, if you sell yourself and your project professionally, you’ll be logged into and up-and-coming slot in the station scheduling.
Go for it…it’s free!
Postscript: Those eleven live interviews did more than sell books on radio – they resulted in several direct invitations to repeat my pitch on local television.
Milking incremental income streams as an author in retirement
As your book(s) become available online and offline your reputation as an expert in your particular subject will flourish. This brings with it additional opportunities for attracting incremental income; opportunities such as…
Public speaking engagements;
Book reviewing;
Magazine article contributions;
Foreign translations of your work;
Book club sales;
Public Lending Right (PLR); you get paid every time some borrows your book from a public lending library;
Fees under licence (when another publisher reproduces your work);
Broadcasting rights;
Audio tape and disc rights.
The fees you earn are incremental to your book royalties and they soon mount up over a period of time.
http://1st-creative-writing-course.com
Thursday, March 23, 2006
Old Habits Die Hard in the Third Age Years…
I spent a lifetime in retailing and I’m still at it in retirement; albeit virtually.
You know how it goes.
You put up a web page and throw in some stock.
Your page begets another and another and another until one day you’re looking at a site that’s got more stock than Bloomingdales.
But you can’t stop…
The old sourcing skills are making a comeback, sharpening their talons, and coaxing you to duck and dive, bob and weave to find still more stock at even better prices.
So you build another virtual retail store and then another and another and another until you’re looking at an empire.
Then you diversify.
If you are upmarket, you go downmarket.
Why not?
There no shareholders breathing down your neck or smart ass vice presidents demanding that you pull in the reins.
And so you build a bargain basement store and another and another until you’re looking at Wal-Mart.
Expending your energy in this way is fun; it’s therapeutic, and if you go about matters in the right way, it doesn’t cost a thin dime apart from hosting fees – and it can be hugely profitable.
In between times you are still knocking out the odd bestseller just to keep your hand in.
But even now you can’t stop.
You dig deep into the inner recesses of the psyche and draw down expertise that has been rusting away for eons in the vaults of the supraconscious.
Ideas leap out at you from nowhere; you create courses on creative writing, starting a business, offline marketing, online marketing, maximising on retirement, and what have you.
So you build more websites and more websites and more websites and now you are busier than ever you were when you thought you were working.
So how am I doing with all these third age activities?
I’m not hurting.
Most mornings my inbox is crammed with cute little messages like ‘Invoice from Clickbank’ and ‘You have money at PayPal’ and so forth.
But don’t take my word for it.
Visit my website and judge for yourself.
http://retirement-moneymakers.com
You know how it goes.
You put up a web page and throw in some stock.
Your page begets another and another and another until one day you’re looking at a site that’s got more stock than Bloomingdales.
But you can’t stop…
The old sourcing skills are making a comeback, sharpening their talons, and coaxing you to duck and dive, bob and weave to find still more stock at even better prices.
So you build another virtual retail store and then another and another and another until you’re looking at an empire.
Then you diversify.
If you are upmarket, you go downmarket.
Why not?
There no shareholders breathing down your neck or smart ass vice presidents demanding that you pull in the reins.
And so you build a bargain basement store and another and another until you’re looking at Wal-Mart.
Expending your energy in this way is fun; it’s therapeutic, and if you go about matters in the right way, it doesn’t cost a thin dime apart from hosting fees – and it can be hugely profitable.
In between times you are still knocking out the odd bestseller just to keep your hand in.
But even now you can’t stop.
You dig deep into the inner recesses of the psyche and draw down expertise that has been rusting away for eons in the vaults of the supraconscious.
Ideas leap out at you from nowhere; you create courses on creative writing, starting a business, offline marketing, online marketing, maximising on retirement, and what have you.
So you build more websites and more websites and more websites and now you are busier than ever you were when you thought you were working.
So how am I doing with all these third age activities?
I’m not hurting.
Most mornings my inbox is crammed with cute little messages like ‘Invoice from Clickbank’ and ‘You have money at PayPal’ and so forth.
But don’t take my word for it.
Visit my website and judge for yourself.
http://retirement-moneymakers.com
Wednesday, March 22, 2006
Turning Retirement into a Profitable Pursuit in the Third Age Years
The subject of retirement is a valuable marketing niche in its own right; hence the blog you are currently reading and my book Your Retirement Masterplan (How To Books ISBN 1857039874. October 2004).
Indeed, if you were to type ‘retirement’ into the Amazon.com search engine you’d come up with 48,515 titles on the topic - while sister site Amazon.co.uk displays a less dramatic total of 3014.
Does that indicate overkill or worse still usurpation?
Not a bit of it.
Like the London buses there will be another one (retiree) along in a minute and according to the UK 2001 Census there are now for the first time ever more people over 60 than there are children.
Could you make money out of the new concept of retirement?
Perhaps you could if you put your mind to it…
In Chapter 10 of ‘How to Turn a Buck in the Third Age’ you will discover how to do it.
- How to become a retirement coaching expert
- The benefits of coaching retirement planning
- The marketplace for retirement coaching
- Training for retirement coaching certification
- One-off cost for qualification
Why So Many Retirees World Wide Use eBay as a Retirement Money-Maker
More and more retirees all over the world are turning to eBay for their profitable pursuit because it doesn't take a genius to make money with online auctions nor does it require participants to have any specialized computer knowledge.
You don't even need to be a skilled entrepreneur because eBay does most of the work for you. With over 1.5 billion page views per month and more than 1000 categories, they bring customers directly to you and save on heavy advertising costs.
Your job is to make a successful sales pitch to those internet users who see your auctions but doing that isn't as easy as some people think. You will be competing with more than two million other virtual auction sellers, many of whom are veterans at online marketing and highly knowledgeable in the niche markets that abound on eBay.
So how do you compete with them?
The answer is simple: inside information and you will find all you need to know in Chapter 11 of ‘How to Turn a Buck in the Third Age’.
- Gaining an edge on online auction competitors
- The essentials for getting started
- Deciding what to sell on eBay
- Finding your niche market
- Choosing a category or categories
- Keeping track of your options
- Why a picture is worth 1000 words on eBay
- Developing your sales strategy
- Projecting your strategy into the future
- Testing out your strategy before you begin
- To feature or not to feature
- Access training and merchandise to sell on eBay
- Handy tools to help you build your auction business
Why Many Retirees Opt for Affiliate Reselling
Chapter 12 undertakes an in-depth review of the entire concept of affiliate reselling to determine its feasibility as a candidate for a profitable retirement pursuit.
Those retirees who already tread this path do so because they reckon it fulfills the basic requirements for successful online marketing: it is passive, residual, and has the propensity to create multiple streams of income.
While it is certainly all of this don’t expect to make a fortune out of affiliate reselling; only ‘super’ affiliates manage that. You’ll be doing well if you earn pin money to begin with. This is drip feed marketing and it takes time and patience to build up steam.
- What is affiliate reselling?
- The benefits of participation
- How affiliate reselling works in practice
- Why MLM isn’t a dirty word on the internet
- Reviewing 10 proven opportunities
- Why it’s best to cast the net wide
- Learning from the competition
- Maintaining essential records
- Steps and stairs to affiliate reselling
- How to get a multi-reseller web business for free
You can obtain a copy of ‘How to Turn a Buck in the Third Age’ at this website…
http://retirement-moneymakers.com
Indeed, if you were to type ‘retirement’ into the Amazon.com search engine you’d come up with 48,515 titles on the topic - while sister site Amazon.co.uk displays a less dramatic total of 3014.
Does that indicate overkill or worse still usurpation?
Not a bit of it.
Like the London buses there will be another one (retiree) along in a minute and according to the UK 2001 Census there are now for the first time ever more people over 60 than there are children.
Could you make money out of the new concept of retirement?
Perhaps you could if you put your mind to it…
In Chapter 10 of ‘How to Turn a Buck in the Third Age’ you will discover how to do it.
- How to become a retirement coaching expert
- The benefits of coaching retirement planning
- The marketplace for retirement coaching
- Training for retirement coaching certification
- One-off cost for qualification
Why So Many Retirees World Wide Use eBay as a Retirement Money-Maker
More and more retirees all over the world are turning to eBay for their profitable pursuit because it doesn't take a genius to make money with online auctions nor does it require participants to have any specialized computer knowledge.
You don't even need to be a skilled entrepreneur because eBay does most of the work for you. With over 1.5 billion page views per month and more than 1000 categories, they bring customers directly to you and save on heavy advertising costs.
Your job is to make a successful sales pitch to those internet users who see your auctions but doing that isn't as easy as some people think. You will be competing with more than two million other virtual auction sellers, many of whom are veterans at online marketing and highly knowledgeable in the niche markets that abound on eBay.
So how do you compete with them?
The answer is simple: inside information and you will find all you need to know in Chapter 11 of ‘How to Turn a Buck in the Third Age’.
- Gaining an edge on online auction competitors
- The essentials for getting started
- Deciding what to sell on eBay
- Finding your niche market
- Choosing a category or categories
- Keeping track of your options
- Why a picture is worth 1000 words on eBay
- Developing your sales strategy
- Projecting your strategy into the future
- Testing out your strategy before you begin
- To feature or not to feature
- Access training and merchandise to sell on eBay
- Handy tools to help you build your auction business
Why Many Retirees Opt for Affiliate Reselling
Chapter 12 undertakes an in-depth review of the entire concept of affiliate reselling to determine its feasibility as a candidate for a profitable retirement pursuit.
Those retirees who already tread this path do so because they reckon it fulfills the basic requirements for successful online marketing: it is passive, residual, and has the propensity to create multiple streams of income.
While it is certainly all of this don’t expect to make a fortune out of affiliate reselling; only ‘super’ affiliates manage that. You’ll be doing well if you earn pin money to begin with. This is drip feed marketing and it takes time and patience to build up steam.
- What is affiliate reselling?
- The benefits of participation
- How affiliate reselling works in practice
- Why MLM isn’t a dirty word on the internet
- Reviewing 10 proven opportunities
- Why it’s best to cast the net wide
- Learning from the competition
- Maintaining essential records
- Steps and stairs to affiliate reselling
- How to get a multi-reseller web business for free
You can obtain a copy of ‘How to Turn a Buck in the Third Age’ at this website…
http://retirement-moneymakers.com
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